Ryan Grepper: Created by Ryan Grepper in 2014, the Coolest Cooler added a blender, Bluetooth speakers, a cutting board and a USB charger along to a food cooler — all for $165-$225 . The problems began last November, which was the date the company promised to ship its product by, according to The Toronto Star. November came and went, and with an update posted last month, titled The Way Forward, the company told the 36,000 backers who hadn't received its product that they would have to pay an additional $97 to have the coolers shipped, otherwise they would have to wait indefinitely for the company to become profitable enough to cover the shipping. It is now also the poster child for how crowdfunding campaigns can go bad. Part of the company woes likely stem from charging too low an initial price for the product. Its sales from there might eventually fund the shipping to the initial backers. Backers got the cooler for a price of $165 or $225, but the company has actually been selling the product for $449 on Amazon.
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