shareholders: But the company strongly urged shareholders to oppose the return of Dunkerton, who stepped back from the business a year ago, according to The Guardian. His plan which Superdry directors described as a strategy that would fail also involves installing Peter Williams, the chairman of the online fashion retailer Boohoo, as a non-executive director. The struggling fashion brand, which has posted a series of profit warnings, said it would hold a shareholder meeting on 2 April in London, following a demand from Dunkerton and James Holder, who together founded the firm in 2003. Julian Dunkerton has little chance of winning round Superdry's board Nils Pratley Read more In a strongly worded statement, Superdry said Dunkerton's return would undermine morale, lead to dysfunctional relationships at senior levels and cause the departures of key personnel. He has pointed to a lack of innovation in its ranges and accusedmanagement of being out of their depth . However, Superdry said it was Dunkerton that was behind many of the company's problems. In recent months, Dunkerton who is the company's largest shareholder, with an 18% stake has been vocal in his criticism of Superdry bosses, led by the chief executive, Euan Sutherland.
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