Mara Phones: Smartphone and African Version

mara phones: Compared with Kipchoge's achievement, which smashed one of the most difficult barriers in sports, Mara Group's smartphone plant and two Android gadgets the company unveiled the same day, touted as the first-ever Made in Africa models, are to steer the continent toward a new era that Africans will take pride in their innovation prowess and economic strength, according to Global Times China. If this is the case, hopes for Mara phones to become the African version of Apple's iPhone, Huawei handsets, and Samsung devices will place the African smartphone maker in direct competition with established brand names. The landmark achievement follows the opening on October 8 of Africa's first-ever entirely homemade smartphone factory in the Rwandan capital city of Kigali. But that's not to say the African home brand could rise to smartphone prominence in the foreseeable future. For Made in Africa ambitions to materialize, the China story on achieving manufacturing excellence and building homegrown brands is worth reading. Mara phones may represent national pride, but it remains a far distance from the phone vendor's commercial viability in the contested marketplace. (news.financializer.com). As reported in the news.